Any idea what your tampons, pads and panty liners are made of?

With no ingredients on the packaging, it’s not easy to find out

But when we did some digging, we found some interesting things:

  • Cotton-like does not mean cotton

    Many women assume their products are made from cotton but most pads and tampons are made of synthetic materials like rayon and often contain plastic.

  • Cotton is the most heavily pesticide sprayed crop

    So whatever gets sprayed onto those cotton plants can end up in the cotton itself, which can then be used to make the tampons, pads and liners that end up in your pants.

  • Synthetic substances can make your vagina itch

    Yep, right down there. So if you feel an itch during your period, you might want to try switching to an organic cotton option.

That’s why we started Yoni

We believe that every woman should know what she’s putting between her legs. We want to break the taboo, ditch the shame and start talking about periods properly. We believe it’s time to revolutionise the fem care industry. And we hope you’ll join us.

We never expected to set up a tampon company

And now we can’t imagine doing anything else.

In 2011, a specialist advised Mariah to start using organic tampons and pads. This was the first time she’d ever thought her sanitary choices and upon investigation, she found that there was a lot more to tampons and pads than meets the eye.

She started doing some more in-depth research with her good friend, Wendelien, and what they learnt shocked them both. They discovered that not only are many tampons and pads made from synthetic materials, containing plastics and perfume, but that there are also no specific rules or legal requirements when it comes to listing ingredients on feminine care packaging.

Strange, considering that the vagina is one of the most absorbent parts of the body.

That’s why in 2014, Mariah and Wendelien decided to set up Yoni.

Mariah Mansvelt Beck & Wendelien Hebly

We use nothing but 100% certified organic cotton

No plastics. No perfume. No secrets.

Our tampons, pads and liners offer women the same comfort as other products but are made exclusively of 100% certified organic cotton.

Everything we make is certified by the SOIL Association which means that the raw cotton fibres meet organic farming standards*. It also means that the cotton is processed in an eco-friendly way through a sustainable supply chain that ensures safe working conditions and fair pay.

The individual wrappings and backings for our pads and liners are made from biodegradable plastic. It’s more breathable than regular plastic and composts down after use, making it better for the environment as well as your body.

We’re working towards making all Yoni products completely biodegradable so as to minimise their impact on the environment and we always list our ingredients on our packaging.

What’s in the box is on the box. Always.

GOTS         soil accociation

* according to Global Organic Textile Standard (GOTS)

Yoni pads medium and panty liners

A better choice all round

  • Better for you

    Know what you're putting between your legs

    Unlike other care products such as facial creams and deodorants, most tampons, pads and panty liners don't list their ingredients on the packaging. We think that’s strange. So we list what's in the box on the box. 

  • Better for the planet

    Reduce your monthly plastic consumption

    Most pads are made from 90% plastic materials and tampons often have plastic coverings and overlay. By choosing Yoni, you are reducing your plastic footprint.

  • Better for others

    Support pesticide free farming

    By choosing organic cotton, you’re helping cotton farmers to farm in a more sustainable way and to live a pesticide free, healthier life. 

The Cycle Story

Together with the directors Ine & Sanne, we aim to increase awareness of how the female cycle actually works and what happens in the female body leading up to the taboo-ridden moment of menstruation.

Watch now

Break the taboo

Periods are a reality for 50% of the world’s population. But somehow they still make for uncomfortable chat. In many countries, menstruation is still a taboo subject which leads to social exclusion, a lack of understanding of the female body and shame. We want to start a proper conversation about menstruation so that women everywhere feel just fine when it comes to talking periods.

  • 19%

    of all girls in Europe get their period for the first time without understanding what's happening.

  • 35%

    of women in Europe are comfortable talking about menstruation with their male colleagues or classmates.

  • 15%

    of European women have missed work, school or an event because they were afraid of someone finding out they were on their period.