Mariah & Wendelien have been friends for over 16 years. They never expected to set up a tampon company but they found each other and the motivation to do so in Yoni’s story. They founded Yoni together in 2014 and beginning of 2015 they started sales.
Mariah Mansvelt Beck
Mariah is a storyteller pur sang. Whether giving a (TED) talk or creating creative Yoni campaigns. She’s all about breaking the taboo and sharing the story, inspiring women to make their own choices.
Wendelien loves the challenge of a good puzzle whether it be with data, details or stories. Let her put together a business case, write a winning strategy or create a great presentation. Her focus always puts planet and people first.
Chief Operating Officer
As COO Ilse is all about providing the focus needed to turn our dreams into daily business. She’s an expert in scaling up businesses and has a wealth of knowledge when it comes to social enterprises.
Content & Community Manager
Christel is the master mind behind Yoni’s online content & community. She breaks the taboo time and time again and makes feminism and sustainability fun to read and talk about.
Purchase & Logistics Officer
Lieselotte makes sure we get our products from A to B and back. She is the best in getting things done and always keeps an eye on details, numbers and our products.
The Jalt team, Benthe, Mark and Sjoerd in particular help us share our story online. In their own organised and data driven way.
C.J. Hendriks is a true family business. They help us get our products from A to B. They also work with Pantar, a social workplace. They help us for example by filling our samples.
We met Willa, the founder of W.Green at TEDx Amsterdam Women in 2013. Willa, Janice and the rest of her team help us to share our story, make sure we stay on track in terms of our art direction and are the master minds behind the Yoni Instagram. We love it. www.wgreen.org
PwC and Patrick in particular help us with our accounting and any tax related questions we might have. They are also helping us to set up our integrated reporting.
Grrr is one of our most recent partners. They built this awesome website and help us keep on track online. Thanks Claudia, Josephine, Ramiro, Koen and Rolf! www.grrr.nl
Interested to work with Yoni?
Feel free to contact us at email@example.com with your proposal.